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Privacy Policy

PRIVACY POLICY

Effective Date: June 2, 2026 | Last Updated: June 2, 2026

This Privacy Policy explains how Arum's Mobile Limited collects, uses, and protects your personal information when you visit our store or make a purchase. By using our website, you agree to the practices described below.

1. INFORMATION WE COLLECT

When you visit or shop at Arum's Mobile Limited, we may collect the following types of information:

Personal Identification Information Your name, email address, phone number, billing address, and shipping address — collected when you create an account, place an order, or contact us.

Payment Information Credit/debit card details and transaction data. Note: payment processing is handled by Shopify Payments and other secure third-party processors. We do not store your full card details on our servers.

Technical & Browsing Data Your IP address, browser type, device type, operating system, referring URLs, pages visited, and time spent on our site — collected automatically through cookies and Shopify's analytics tools.

Communications Any messages, reviews, or feedback you send us directly via email or our contact form.

2. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

To process and fulfill your orders, including sending order confirmations and shipping notifications
To provide customer support and respond to your inquiries
To improve our website, product selection, and shopping experience
To send promotional emails, discount codes, and product updates (only if you have opted in)
To prevent fraud, unauthorized transactions, and other illegal activities
To comply with applicable legal obligations
To personalize your browsing experience and show relevant product recommendations

3. SHARING YOUR INFORMATION

Arum's Mobile Limited does not sell, trade, or rent your personal information to third parties. We may share your data only in the following limited circumstances:

Service Providers: Trusted partners like Shopify, payment processors (e.g., Stripe, PayPal), and shipping carriers who help us operate our business, subject to strict confidentiality agreements.
Marketing Tools: Email marketing platforms if you have opted into our mailing list.
Legal Requirements: When required by law, court order, or to protect the rights, property, or safety of our company, customers, or others.
Business Transfers: In the event of a merger, acquisition, or sale of company assets, your data may be transferred as part of that transaction.

4. COOKIES & TRACKING TECHNOLOGIES

Our website uses cookies and similar tracking technologies to enhance your experience. These include:

Essential Cookies: Required for the store to function (e.g., shopping cart, login sessions).
Analytics Cookies: Help us understand how visitors use our site (e.g., Google Analytics).
Marketing Cookies: Used to deliver relevant ads and promotions (e.g., Facebook Pixel, Google Ads).

You may disable cookies through your browser settings, though some features of our store may not function properly as a result.

5. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, including for legal, accounting, or reporting requirements. Order and transaction records are typically retained for a minimum of seven (7) years in accordance with applicable regulations. You may request deletion of your data at any time (see Section 6).

6. YOUR RIGHTS & CHOICES

Depending on your location, you may have the following rights regarding your personal data:

Access: Request a copy of the personal information we hold about you.
Correction: Request that we correct any inaccurate or incomplete data.
Deletion: Request that we delete your personal information, subject to certain legal exceptions.
Opt-Out of Marketing: Unsubscribe from our marketing emails at any time using the unsubscribe link in any email, or by contacting us directly.
UK/EU Residents (GDPR): You have the right to data portability, the right to restrict processing, and the right to lodge a complaint with the relevant supervisory authority.

To exercise any of these rights, please contact us at the details in Section 10.

7. SECURITY

We take the security of your information seriously. Our Shopify store uses industry-standard SSL/TLS encryption to protect data transmitted between your browser and our servers. Shopify is PCI-DSS compliant, ensuring your payment information is handled securely. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. THIRD-PARTY LINKS

Our website may contain links to third-party websites or social media platforms (e.g., Instagram, Facebook). These sites have their own privacy policies, and we are not responsible for their content or practices. We encourage you to review the privacy policies of any third-party sites you visit.

9. CHILDREN'S PRIVACY

Our store is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with their information, please contact us immediately and we will take steps to remove that information from our records.

10. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please reach out to us:

Business: Arum's Mobile Limited Address: 36 Hamilton Road, Ilford, IG1 2EU, United Kingdom Email: aurum.mobilesltd@gmail.com Mobile: +44 7915 697858 Response Time: Within 2 business days

UPDATES TO THIS POLICY

We reserve the right to update or modify this Privacy Policy at any time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this page periodically. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Privacy Policy

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